WE BELONG HERE
2022-2023
The Role: Social Media Manager
In my role as the Social Media Manager at We Belong Here, I took the initiative to go beyond expectations, delving into market dynamics to foster a boundless community, thereby reshaping the collective musical journey. The pinnacle of this endeavor was realized through the We Belong Here 2023 initiative – a year-long, multi-faceted campaign culminating in a captivating two-day festival situated in the vibrant backdrop of Miami, FL.
The Craft:
Skills I utilized throughout this project include:
Social Content Calendar for Tiktok, Instagram, LinkedIn
Sale Management - POSH Ticketing
Flier Designs - Adobe Illustrator, Photoshop, Canva
PR & Paid Partnerships - WordPress, SEMRush
Growth/Analytic Reports - Hootsuite, Google Analytics
Initiated ‘Community Leaders’ to partner with charities and nonprofits - WordPress
Artist/Vendor Relations
Video Production/Videography/ Video Editing - Davinci Video Editor, Final Cut Pro
Copywriting
The Result
+1200% FOLLOWERS
+300K ATTENDEES
+200 SOCIAL POSTS